Bare Life


Project Info
2019
Identity

Designers
Maddy Angstreich
Sara Berman
Jingqi Fan
Sarah Rhee
Eve Wallack
 
Speculative brand identity for Ai Weiwei’s Bare Life exhibit at the Mildred Lane Kemper Art Museum. A cohort of classmates and I collaborated to design this flexible system to emulate Ai Weiwei’s practice of breaking and rebuilding. 

Inspired by how Ai deconstructs traditional materials to repurposes them for new meaning, I designed the custom typeface, Wei Displei from a simple repeated module.